· gathering retail analytics in order to improve the operational and commercial management of the centre
This may include sharing footage with the police or other law enforcement agencies, or our insurers where necessary in relation to a claim, as well as any other third parties in connection with legal proceedings or emergency situations. Data processed where it is necessary for compliance with a legal obligation imposed on us We will process your personal data to allow us to comply with any requests you are lawfully entitled to make, including under data protection laws, to ensure that age inappropriate content is not provided to individuals under 18, and to allow us to keep records that we are legally required to retain, including evidence of consents provided, or to evidence our compliance with legal obligations. How long will we hold your information We will normally retain your personal data is for a period of up to 7 years from the latter of: · the last date you logged into our website or used our App; or · when you unsubscribe from receiving marketing from us (if later); unless we are legally required to retain the information for longer. However, we may delete your data sooner if we have no purpose to retain it. We will retain your details if you have unsubscribed from marketing to ensure that we respect your withdrawal of consent on an ongoing basis. Who will we share your personal information with? We will share your personal data within the Hammerson group of companies (including our subsidiaries, our ultimate holding company and its subsidiaries (if applicable)), for the purposes outlined above, including for our own internal business management and the provision of efficient centralised services within our group, where this occurs, they will comply with a privacy notice comparable to this one, unless they provide you with an alternative privacy notice. For further details of the Hammerson group of companies, please visit: https://www.hammerson.com/property/. We also use third party service providers acting on our instructions to support our provision of the website, Bullring & Grand CentralPLUS or our services to you, who are specifically contracted to process personal data on our behalf. We may share your personal data, where necessary, with prospective purchaser(s) or purchaser of any part of our business, on the basis of our legitimate interests and the interests of our purchaser, so that they can appropriately value the business and assess any risks and continue doing business with you after the acquisition. We will also share your personal data where: (a) you have provided prior explicit consent; (b) where we are required by law, including any court order; (c) where necessary to protect you, the Bullring & Grand Central, its customers or the wider public.
Where will your personal data be held
We may store or process your personal data outside the European Economic Area (EEA) or other countries approved by the European Commission as providing appropriate safeguards for personal data, when we use service providers located in those countries. If this is the case, we will put in place appropriate safeguards to protect your personal data and ensure that it is compliant with all appropriate legal requirements. If you require further information in respect of the countries where your personal data is processed and/or copies of any documents setting out the appropriate safeguards we have implemented to protect it, please contact us. Children’s Privacy
Where people under the age of 13 download our App or use our services they are required to confirm that they have their parent’s consent. Parents should supervise the online activities of their children, and consider the use of tools available from online services and software providers that help provide child-friendly Internet environments. If any of our products or services are targeted directly at children, we will provide you with additional information about how their data will be used in the context of that service. If the user’s age has been provided it is used to ensure that products inappropriate for those under 18 are not promoted to any user aged under 18. Other Sites